Sustainability

Is there a more important issue facing all of us in the 21st century than sustainability?

Nations, multi-national corporations, smaller businesses and individuals all need to play their part in promoting diversity, reducing hunger and poverty, social enterprise, preserving our planet and resisting climate change in order to condition the human race to live in a sustainable way.

The responsibility for delivering change falls on each and every one of us.

But that’s really hard when you’re leading a small business wrestling with the spectrum of issues we face every day – from the unexpected arrival of a pandemic, to political change, regulatory reform and changing customer habits.

In 2021, however, that is no longer an excuse for inaction on sustainability. Sustainability should be embedded in all that we do as entrepreneurs and business people, not regarded as a functional tick-box exercise.

If it's costing you money, you're probably doing it wrong

Rondi Allan and Nick Reilly, Founders of Sustainable X

Is there a more important issue facing all of us in the 21st century than sustainability?

Nations, multi-national corporations, smaller businesses and individuals all need to play their part in promoting diversity, reducing hunger and poverty, social enterprise, preserving our planet and resisting climate change in order to condition the human race to live in a sustainable way.

The responsibility for delivering change falls on each and every one of us.

But that’s really hard when you’re leading a small business wrestling with the spectrum of issues we face every day – from the unexpected arrival of a pandemic, to political change, regulatory reform and changing customer habits.

In 2021, however, that is no longer an excuse for inaction on sustainability. Sustainability should be embedded in all that we do as entrepreneurs and business people, not regarded as a functional tick-box exercise.

If it's costing you money, you're probably doing it wrong

Rondi Allan and Nick Reilly, Founders of Sustainable X

Do well from doing good, short and long-term

Rondi Allan and Nick Reilly, Founders of Sustainable X

That is why I am so delighted to have been accepted as one of only four associates of Sustainable X.

Their mantra is that sustainability, while an ideal in itself, is not something small businesses can simply “comply with” or “adopt” and generally expect to remain in business.

For sustainability to be … sustainable … businesses should look at the areas of greatest impact that they have;

  • in the workplace
  • on customers and clients
  • on their local environment
  • on supply chains
  • in terms of social and community responsibility
  • on the global environment

and work out ways in which those impacts can be reviewed, built into decision making and become part of a strategy of sustainability that accords with as many of the UN’s 17 Sustainable Development Goals (SDGs) as possible.

That is why I am so delighted to have been accepted as one of only four associates of Sustainable X.

Their mantra is that sustainability, while an ideal in itself, is not something small businesses can simply “comply with” or “adopt” and generally expect to remain in business.

For sustainability to be … sustainable … businesses should look at the areas of greatest impact that they have;

  • in the workplace
  • on customers and clients
  • on their local environment
  • on supply chains
  • in terms of social and community responsibility
  • on the global environment

and work out ways in which those impacts can be reviewed, built into decision making and become part of a strategy of sustainability that accords with as many of the UN’s 17 Sustainable Development Goals (SDGs) as possible.

Do well from doing good, short and long-term

Rondi Allan and Nick Reilly, Founders of Sustainable X

Why?

Because more and more, your 3 most important contributors to the success, or even viability, of your business are asking for clear evidence of what you are actively doing to promote sustainability.

Those 3 voices come from:

  • Customers and clients
  • Your own employees
  • Investors

But you don’t need to take my word for it. Take it from the many small business clients of Sustainable X who have seen turnover, profits and customer engagement increase as a direct result of demonstrating their sustainability credentials.

Why?

Because more and more, your 3 most important contributors to the success, or even viability, of your business are asking for clear evidence of what you are actively doing to promote sustainability.

Those 3 voices come from:

  • Customers and clients
  • Your own employees
  • Investors

But you don’t need to take my word for it. Take it from the many small business clients of Sustainable X who have seen turnover, profits and customer engagement increase as a direct result of demonstrating their sustainability credentials.

Sustainability for small businesses is a journey – and if you’d like to take the first step in seeing what that means for you, please get in touch with me to arrange a free, no-obligation sustainability consultation.

Sustainability for small businesses is a journey – and if you’d like to take the first step in seeing what that means for you, please get in touch with me to arrange a free, no-obligation sustainability consultation.